Carly Hanson

Website copy & landing pages

SEO blogs & articles

Campaign messaging

Email marketing

Paid social & digital ads

Commercial/video scripts

Brand messaging & taglines

Case studies

Out-of-home & print (billboards, flyers, etc.)

And more!

• SEO writing: Search intent, keyword integration, and structure for discoverability
• Brand voice matching: Adapting tone across channels while staying consistent
• Research + synthesis: Turning complex or technical information into clear, accurate narratives
• Interview-based writing: Working with SMEs and stakeholders to extract usable content
• Technical translation: Converting jargon-heavy material into accessible messaging
• Regulated industry experience: Comfortable writing in detail-heavy, compliance-aware spaces

• Clear communication: Responsive, straightforward collaboration from kickoff to delivery
• Low-friction process: Organized intake that minimizes back-and-forth
• Clean drafts: Well-structured, ready-to-use content with minimal cleanup needed
• Minimal revisions: Strong first drafts that reduce rewrite cycles
• Independent execution: Ability to take loose input and turn it into finished content
• Reliable turnaround: Consistent delivery timelines clients can plan around

“Carly has always been a remarkably strong copywriter, which became evident when she crafted the initial draft of our award-winning CEDIA submission—a compelling piece that showcased both her exceptional writing skills and her keen understanding of how to position a product persuasively, ultimately setting the tone for the final win.

She asked smart questions, welcomed feedback, and brought a positive, grounded presence to our team. She handles stress and conflict with ease and unshakeable steadiness. She is truly a bright mind that would enhance any company fortunate enough to have her.”

- Tami Villa, marketing manager at Nexus 21

“Carly possesses an innate ability to review a brief and deliver a product that not only engages an audience but also perfectly encapsulates her clients' requirements. She is a master storyteller, bringing any subject to life and leaving the audience eager to read more.

She is an adept collaborator who adds value and depth to every project she joins."

- Angela Kabasan, copy editor at Desert Financial Credit Union

“Working with Carly is a joy. She’s an incredibly talented writer and the kind of teammate who elevates everyone around her. She consistently anticipates challenges, offers smart solutions, and brings an unmatched level of clarity and professionalism to every project.

We’ve collaborated on several high-visibility initiatives, including a new website and product launches. Even the toughest hurdles felt manageable with Carly’s support, creativity, and keen problem-solving skills.”

- Sydney Mamus, marketing channel manager at Desert Financial Credit Union

Send over your project details or request a quick call. I’ll take it from there.

My parents always said I asked a lot of questions, and that hasn’t changed. Most of my work starts with understanding how something works, who it’s for and why it matters. That curiosity has taken me from journalism into marketing, but writing has always been at the center.

I’ve spent the last 10 years creating all kinds of marketing work — from commercials and taglines to long-form content — but I tend to gravitate toward the kind of writing that explains, connects and actually holds attention.

I was born and raised in Phoenix, where I currently live with my husband, dog and cat. When we aren't working, we kick back with the animals, enjoy a little trash reality TV, and take as many trips as we can to Nebraska to watch volleyball and football. Go Big Red!